Have you ever looked at marketing material and wished you could be creative and design your own pieces? Well, what if you could? No, we aren’t talking about going back to school and getting experience as a marketing professional, we are talking about the tools, techniques, and tips you can use that can help you create your own marketing material even if your background has nothing to do with marketing. Yes, You Can Do it All Let’s face it, as women we know we need to be able to do it all – … [Read more...]
Hurdles Women Face in their Quest for Professional Success
May 8, 2017 by
Do women find it more difficult than men to achieve professional success? Let’s see now. Women are better qualified! More than 50% of the students entering college in western countries are women. According to the results of a study conducted by the Institute for Women’s Policy Research, around 36% of millennial women of ages 25 to 34 have a bachelor’s degree or higher qualifications as compared to men. But, do higher qualifications translate into better professional success and equal … [Read more...]
How Big Data is Changing Businesses
April 25, 2017 by
Any company looking to the future must start focusing on big data. It has changed the business operations of many companies across the globe, and it shows no signs of stopping anytime soon. So, whether you run a large or small organization, it is worth looking at the diverse ways big data can transform your business. Improved Business Intelligence If you want to become a successful businesswoman, you can use big data to analyze your operations. Business intelligence is now providing … [Read more...]
Reasons To Make Your Business Official
April 19, 2017 by
Let Your Female-Run Business Roar It can be difficult to conduct a business that’s privately owned, especially if you’re a woman. Oftentimes the business community will refrain from properly respecting your operation for one reason or another, so if you want to ensure you get the exposure you deserve, it is imperative that you dot your “i’s” and cross your “t’s”. Additionally, you want your business to be as visible as possible. The greater the visibility on the internet, the more … [Read more...]
Why Finance Needs More Women
January 13, 2017 by
It’s no surprise that the world of finance is male dominated, especially at the leadership level. While there are lots of women graduating from college with finance degrees, there still aren’t as many women CEOs and women on Wall Street as you might think. In fact, 4.4% of Fortune 500 and S&P 500 companies have female CEOs, according to Catalyst. While about 74% of the industry's assets are run by men alone, only 2% of these assets are handled by women alone. The remaining 14% is made up by a … [Read more...]
Seven Sisters Wine Rises To Top Of Industry Out Of Poverty
October 31, 2016 by
Many people think wine is intimidating. Amateur sommeliers often speak at length about each aspect of the wine, from the look and color to the aroma to how the taste plays about the tongue. The entire wine experience can be prohibitively pretentious. That's why it is so exciting to see someone like Vivian Kleynhans dominate in the wine industry. Vivian recounts her early days entering the wine industry in 2003. She confides that she had absolutely no clue what she was doing or what she was … [Read more...]
Happy Women’s Small Business Month
October 2, 2016 by
If you are a woman who is interested in starting or is currently running your own business, the next two weeks are dedicated to you! Join us on Facebook and Twitter to learn about our resources and the amazing women who used them to start and grow their businesses. When to Change Your Business Plan Sometimes you need to stick to your business plan to make it work. Even a mediocre strategy consistently executed over time is better than a series of brilliant strategies that keep going … [Read more...]
4 Tips on How to Wow with Your Presentation
January 28, 2016 by
Wouldn’t it be great to walk away from a presentation knowing that you’ve absolutely nailed it? Whether you’re speaking to your clients, boss, or even the CEO, you definitely want your audience to be impressed. When you’re giving a presentation, the goal is for the people listening to you to feel motivated, impressed, and maybe even slightly jealous of your great presentation skills. However, it’s not always easy to achieve this, with loads of different obstacles which could get in the way. … [Read more...]
7 Tips for Successfully Marketing to Women
November 30, 2015 by
Over the years marketing companies hired to market products and services to women have not always crowned themselves in glory. Many marketers did not understand their audience or sent out the wrong message to potential customers. This is why businesses should enlist the support of experts in the field of marketing. Visiting m8th.com would be fruitful. The marketing world has evolved. Modern businesses realize just how large and important the female market is. Some tips that will help you … [Read more...]
Torontos Marketing and Sales Strategies Summit Wed, Nov 25
October 27, 2015 by
Toronto's Marketing & Sales Strategies Summit Wed, November 25 Are you ready to turn your hard work into consistent cash? If converting leads into sales stands in the way of your success, learn how to share what you do in a way that gets people wanting to buy. Uncover the secrets of networking, marketing and closing the deal at this live event where you’ll connect with +500 business owners. What Makes the Marketing & Sales Strategies Summit So Different? When it comes to Marketing their … [Read more...]
