A Guide to China’s Social Media Landscape, Lorre White

Design Mind, citing an April 2012 McKinsey report, has pointed out that China is the world’s most active social media population: 91 percent of people with an internet connection have used a social media site within the last six months, compared with 30 percent in Japan, 67 percent in the United States, and 70 percent in South Korea. Social media has been a presence in China for almost 14 years – since the launch of the Tencent online chat forums. In that span of time, social media … [Read more...]

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