Family Literacy Day, Canada – January 27


literacy day jan 27

Natrel and ABC partner to help new parents

Sunday, January 27 is Family Literacy Day.

ABC Life Literacy Canada has been sponsoring this national event since 1999. The focus is to raise awareness about the importance of reading and learning, and offering events and resources to help parents.

“Taking time every day to read or do a learning activity with children is crucial to a child’s development. Even just 15 minutes a day can improve a child’s literacy skills dramatically, and can help a parent improve their skills as well.”

baby readingToronto, ON — New Family Literacy Resources for New Parents to help all family members develop literacy skills for a fully engaged life.

ABC Life Literacy Canada is pleased to announce a new partnership with Agropur Division Natrel to support family literacy across Canada. The partnership will include the creation and distribution of Family Literacy Resources for New Parents.

Through this collaboration, Agropur Division Natrel and ABC will help enable new parents to begin a journey of learning with their children, while also keeping their own literacy skills sharp. By providing essential tools, activities, learning resources for parents and easy to implement strategies, families will learn and grow together.

“We are delighted to welcome our new corporate partner Agropur Division Natrel and thank them for their commitment to supporting families across Canada,” said Anthony Alfred, Interim President of ABC Life Literacy Canada. “The more that parents can encourage literacy and learning in the home, it will positively affect the skills of their children and can also improve their own skills – a win-win for literacy in Canada.”

10,000 copies of the Family Literacy Resources for New Parents will be distributed in print in early 2013 to learning and early literacy centres throughout Ontario. The resources will also be available online.

“We are proud to support adult learners and their families by providing resources that will enable parents and children alike,” said Karen Poncelet, Director of Marketing, Agropur Division Natrel. “We are confident this initiative will make a difference in the lives of Canadian families by providing tools for success in literacy and in learning.”

Following the Ontario pilot program, Family Literacy Resources for New Parents will be made available to families and learning centres in British Columbia and Quebec.

Schools and school libraries help develop the lifelong habit of reading. Family Literacy Day offers an opportunity to celebrate reading in our community.

Find out if your school is planning or taking part in any special literacy events to celebrate Family Literacy Day.




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